Short Summary Terms and Conditions:

Selected Cineworlds only. UK residents, 18+ only. 00:01 17/02/25 – 23:59 31/03/25. Purchase a Participating Cadbury Creme Egg Product from any Cineworld advertising the promotion in-store. Then visit admit-it.cadbury.co.uk, submit your mobile number to receive the One Time Password and complete the verification steps, then submit your details, product barcode & batch code and how you eat your Cadbury Creme Egg (in 200 – 300 characters) to enter. Prizes: 1 x £1,000. Retain receipt. Internet access, mobile phone and email address required. 1 entry per purchase. 1 entry per person per week, max 20 in total over the Promotional Period. 1 Prize per person. Full T&Cs & Prize Details: www.cadbury.co.uk/terms-and-conditions. Promoter: Mondelez Europe Services GmbH – UK Branch.

Full Terms and Conditions:

1. Entry is open only to UK residents aged 18 and over. Directors, management and employees (and the immediate families of directors, management and employees) of the Promoter or the agencies or companies associated with this promotion are ineligible to enter.

2. Promotion Period: Enter between 00.01 BST on the 17 February 2025 and 23.59 BST on the 31 March 2025 inclusive.

3. Information on how to enter forms part of these conditions of entry. Participation in this promotion constitutes acceptance of these conditions of entry.

4. Purchase is necessary. Please retain an itemised receipt that states the time and date of purchase prior to entry, but within the Promotion Period, as this may be required for validation and in order for the winner to receive their Prize. Internet access, mobile phone and a valid email address are required.

5. HOW TO ENTER: To enter, purchase a Participating Cadbury Creme Egg product (see clause 6 for details) from any Cineworld advertising the promotion in-store during the Promotion Period. Visit admit-it.cadbury.co.uk, and complete the online form providing the bar code and batch code from the Participating Creme Egg Product, along with your details (full name, email address, postcode, mobile number and where you made your purchase) and how you eat your Cadbury Creme Egg (in 200 – 300 characters) to be entered into the Prize Draw.

6. Participating Creme Egg Products:

a. Cadbury Single Milk Creme Egg 40g

b. Cadbury Single White Creme Egg 40g

7. Maximum of 1 entry is permitted per purchase. Maximum of 1 entry is permitted per person per week during the Promotion Period. Maximum of 20 entries per person during the entire Promotion Period. One itemised receipt, per entry must state the time and date of purchase, which must pre-date the entry date and time, but be within the Promotion Period. No person may win more than 1 Prize.

8. A person is defined by name, mobile number and email address and the combination needs to be unique to a single participant for a prize claim to be valid. Postal addresses used to claim may be checked and verified via Royal Mail PAF for eligibility. Winners are provisional at point of win/claim and subject to prize claim verification to qualify win.

9. The Prize: There will be 1 winner. The winner will win 1 x £1,000 Cash.

10. Further Prize Details and Conditions:

a. Prizes will be awarded via BACS.

b. Winners must have a valid UK registered bank account.

c. Winners are responsible for providing correct bank account details and the Promoter will not be liable for any Prize payments made into the wrong bank account.

11. Winner Selection: 1 provisional winner will be randomly selected from all valid entries received during the Promotion Period. For your total confidence, the Prize draw will be conducted by PromoVeritas, the independent promotional verification service, within 5 working days of the end of the Promotion Period.

12. Winner Notification: Provisional winners will be contacted via the email address provided on entry within 5 working days of Winner Selection and will be asked to provide evidence of identity and eligibility. Reasonable efforts will be made to contact the provisional winner. Once eligibility has been confirmed, the provisional winner will be confirmed as a winner. If the provisional winner does not respond to the initial contact within 14 days, we reserve the right to disqualify the entrant and award the Prize to a reserve selected in the same manner. Reserve winners may have less time to respond.

13. Prize Acceptance: Once eligibility of a prize is confirmed and is accepted, it will be paid as a cheque or bank transfer to the chosen bank account of the verified winner. Please allow 28 days for fulfilment or despatch. In the unlikely event that a Prize isn’t fulfilled or doesn’t arrive within 28 days of Prize Acceptance, winners will have a further 28 days to inform the Promoter by emailing CremeEgg2025@promowinners.com. In the event that a winner does not inform the Promoter within this time frame, the Promoter will reserve the right to not reissue the prize or limit its value at their sole discretion.

14. Moderation: The Promoter reserves the right to reject entries which, in the reasonable opinion of the Promoter:

a. are in breach of the Terms & Conditions;

b. contain any content that is offensive, harmful, objectionable or which is otherwise unsuitable for publication including with respect to race, religion, origin or gender, or which could reflect negatively upon the name, reputation or goodwill of the Promoter or any brand partner;

c. contains or refers to any unauthorised third-party brand or reference any third-party names, logos and/or trademarks;

d. promotes any political agenda.


15. The Promoter seeks to run fair and secure promotions and prevent abuse and cheating. If you enter in a way that is not consistent with these Terms & Conditions, your entry or entries (and any of your associated aliases) will be disqualified, any Prize awarded may be void and recoverable, and we reserve the right to bar you from entering future promotions of ours for a period of at least six months. For this reason, we reserve the right at any point to:

a. Verify the eligibility of entrants and/or provisional winners by requesting such information we consider reasonably necessary for this purpose. Entry or a Prize may be withheld unless and until verification is completed satisfactorily.

b. Disqualify entries that are not made directly by the individual entering the Promotion.

c. Disqualify entries made using anonymous email services such as, but not limited to, GuerillaMail, Dispostable or Mailinator.

d. Disqualify bulk entries from individuals, trade, consumer groups or third parties, incomplete entries and entries submitted by macros or other automated means.

e. Disqualify entries beyond the maximum allowed, or those using techniques such as ‘script’, ‘brute force’, multiple SIM cards for Text entries, masking identity by manipulating IP addresses, using aliases or identities other than their own or any other means, fraudulently falsifying data, acting fraudulently or dishonestly.

f. Disqualify entrants who tamper with the entry process.

g. Disqualify entries which, in some other way, do not meet the requirements of these Terms & Conditions.

h. Cancel, modify or suspend the Promotion should it not be capable of running as planned for reasons including but not limited to tampering, unauthorised intervention, fraud, dishonesty, technical failures, or any other causes beyond the control of the Promoter which corrupt or affect the administration, security, fairness, integrity or proper conduct of this Promotion.


16. The Promoter accepts no responsibility for late, incomplete, incorrectly submitted, corrupted or misdirected entries, claims or correspondence whether due to error, omission, alteration, tampering, deletion, theft, destruction, transmission interruption, communications failure or otherwise. For the avoidance of doubt, it is the responsibility of the participant to check junk/spam to ensure they are in receipt of promotional communication. The Promoter is not responsible for an entrant making a late claim on their win if this email is missed for any reason.

17. Winners may be asked to participate in all reasonable promotional activity (such as publicity and photography) surrounding the winning of the prize, free of charge, and/or asked whether the Promoter can use their name and response in promotional material including on social media. Winners have the right to refuse this request and agreement is not a condition of prize acceptance.

18. The Promoter and its associated agencies and companies will not be liable for any loss (including, without limitation, indirect, special or consequential loss or loss of profits), expense or damage which is suffered or sustained (whether or not arising from any person’s negligence) in connection with this promotion or accepting or using the prize, except for any liability which cannot be excluded by law (including personal injury, death and fraud) in which case that liability is limited to the minimum allowable by law.

19. The prizes are not transferable or exchangeable and cannot be redeemed for any other form of compensation. In the event for any reason the prize winners do not take an element of the prize at the time stipulated by the Promoter, then that element of the prize will be forfeited by the winners and no form of compensation will be supplied in lieu of that element of the prize. If for any reason a prize is not available, the Promoter reserves the right to substitute another prize for it, in its sole discretion, of equal or higher value.

20. If for any reason any aspect of this promotion is not capable of running as planned, or there is any cause beyond the control of the Promoter which corrupts or affects the administration, security, fairness, integrity or proper conduct of this competition, the Promoter may in its sole discretion cancel, terminate, modify or suspend the competition, or invalidate any affected entries.

21. 20. No responsibility can be taken for entries which are lost, delayed, corrupted, damaged, misdirected or incomplete or which cannot be delivered for any technical, delivery or other reason. Proof of sending will not be accepted as proof of receipt. The Promoter does not guarantee continuous or secure access to Cadbury.co.uk/cremeegg.

22. If a winning entry is deemed not to comply with these conditions of entry, the entry will be disqualified. The Promoter may refuse to award a Prize in the event of any entrant’s fraud, dishonesty, breach or non-entitlement under these Terms & Conditions or seek recovery of its value if the Prize(s) has/have been awarded.

23. Provided no objection is received, the surname and county of the £10,000 Creme Egg winners will be made available to anyone who requests them by writing to JS14911 Cadbury Creme Egg UK Winner List, PO Box 704, Pinner HA5 9PF within 3 months of the Claim by Date. In the event they win, winners may request their surname and county are not published or request for the amount of information being published to be reduced by emailing CremeEgg2025@promowinners.com. Without prejudice, the Promoter will provide this information to the Advertising Standards Authority on reasonable request.

24. If any provisions of these Terms & Conditions are judged to be invalid, illegal or unenforceable, this will not affect or impact the continuation in full force and effect the remainder of the provisions. If any provisions of these Terms & Conditions are judged to be invalid, illegal or unenforceable, this will not affect or impact the continuation in full force and effect the remainder of the provisions.

25. The Promoter will not be liable for any delay or failure to comply with its obligations for reasons beyond its reasonable control arising from but not limited to Acts of God, global or regional epidemic or pandemic, adverse weather conditions, fire, industrial dispute, war, terrorist activity, hostilities, political unrest, riots, civil commotion, plague or other natural calamities, or any other circumstances of the Promoter.

26. The personal information provided by entrants will only be used by the Promoter for the purpose of conducting this promotion, and in accordance with the Promoter's Data Privacy Notice which can be found at www.cadbury.co.uk/privacy. The Promoter may disclose entrants’ personal information to its contractors and agents to assist in conducting this promotion or communicating with entrants. The Promoter shall comply with all applicable requirements of the Data Protection Act 1998, the General Data Protection Regulation 2016 and any successor legislation or other applicable law.

27. If any part of these Terms & Conditions are legally ruled to be invalid, illegal or unenforceable, the remainder will not be affected and will continue in full force and effect.

28. In the event of a discrepancy between these Terms & Conditions and the details in any promotional material, the details in the Terms & Conditions will prevail.

29. By entering, you will be deemed to have agreed to be bound by these Terms & Conditions.

30. These terms and conditions are governed by English Law and shall be subject to the exclusive jurisdiction of the English Courts.

31. The Promoter is Mondelez Europe Services GmbH – UK Branch whose address is at Cadbury House, Sanderson Road, Uxbridge, UB8 1DH.